Quick Books
Jackson Joseph
Manager Sales & Marketing
Pala,Kerala
Summary
Forward-thinking Sales and Marketing Manager with expertise in coordinating and managing staff and deploying successful marketing campaigns. Persistent leader with history of surpassing revenue objectives with market-savvy approaches and persuasive negotiation skills. Certified digital marketer successful in implementing digital marketing strategies and analytics for brand growth.
Overview
15
15
years of professional experience
5
5
years of post-secondary education
3
3
Certifications
4
4
Languages
Work History
Sales and Marketing Manager
Annlee Pvt. Ltd
Male'
05.2022 - Current
- Cultivated and maintained strategic alliances with key partners and vendors.
- Managed sales promotions and marketing strategies on major social media sites.
- Created and expanded sales presentations to new customers increase in the sales growth by 57% for year 2022.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Outlined marketing strategies and developed collateral in close collaboration with product management personnel.
- Analyzed sales and marketing data for improved strategies.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Spearheaded successful branding initiatives, sales strategies and public relations approaches to underpin and enhance marketing campaign deployment.
- Built relationships with customers and community to establish long-term business growth.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
Public Relations Officer
St. Joseph's College of Engineering and Technology, Palai
Pala
05.2015 - 04.2022
- Forged strong media relationships to further public relations goals.
- Communicated with media weekly to build relationships and optimize press coverage.
- Developed campaigns to increase public awareness of company and engage customers.
- Coordinated press releases and handled press inquiries for SJCET Palai.
- Produced and distributed internal and external communications.
- Developed brand media relations strategies that bolstered community awareness and knowledge.
- Executed social media plans to create cohesive online presence.
- Maintained the most active social media pages for a College in Kerala across Instagram, Facebook, YouTube, LinkedIn & Twitter.
- Conducted media relations and responded to media requests for information.
- Coordinated media interviews with organization staff, board members and volunteers.
- Monitored media coverage and produced detailed reports to analyze impact of PR efforts.
- Managed media relations for organizations to produce successful results.
- Built and maintained positive relationships with public by utilizing strategic plans.
- Developed comprehensive media outreach plan to increase visibility of organization in local, regional and national markets.
Senior Counselor
Instituto Hispania
Pune
08.2008 - 07.2014
- Maintained positive relationships with students, faculty, alumni, and administration.
- Regularly met with enrolled students to confirm success and identify problem areas.
- Coordinated with outside agencies to determine students receive appropriate services and resources.
- Collaborated with teachers to define the objectives of language learning and analyze progress.
- Advised students on educational and career opportunities.
- Looked after the day today administrative tasks at Pune regional office.
Education
Master of Arts - Public Administration
IGNOU
Delhi 03.2013 - 03.2015
Bachelor of Arts - Public Administration
IGNOU
Delhi 03.2010 - 03.2013
Skills
Brand-building strategies
Rapport and relationship building
Performance tracking and evaluations
Business growth and retention
Contract negotiations
Strategic planning
B to B sales
Business development and planning
Accomplishments
- Instrumental in generating 57% annual growth in less than a year of joining at Annlee Pvt. Ltd, Maldives.
- Added 9 five star resorts and 10 four star resorts & hotels to the clients list in less than a year of joining at Annlee, Pvt. Ltd,Maldives.
- Supervised team of 50 staff members and 100 plus students for the technical fest & exhibition organized by SJCET Palai.
- Formed Media Club, an organization to support student's creativity at St. Joseph's College of Engineering & Technology, Palai.
- Marketing Staff co-ordinator of first TEDx event in a self-financing Engineering college in Kerala, India.
- Collaborated with Alumni members in the development of Alumni regional chapters in Bangalore, Dubai, Kochi & Thiruvananthapuram.
Software
MS Office
Adobe Photoshop
Wondershare Filmora
Certification
Fundamentals of Digital Marketing by Google
Timeline
Sales and Marketing Manager
Annlee Pvt. Ltd
05.2022 - Current
Google Ads Search Certification by Google
03-2020
Youtube Channel Growth by Google
02-2020
Fundamentals of Digital Marketing by Google
08-2019
Public Relations Officer
St. Joseph's College of Engineering and Technology, Palai
05.2015 - 04.2022
Master of Arts - Public Administration
IGNOU
03.2013 - 03.2015
Bachelor of Arts - Public Administration
IGNOU
03.2010 - 03.2013
Senior Counselor
Instituto Hispania
08.2008 - 07.2014