Ganeshan Thirunavukkarasu
Kandegedara,Badulla,Uva Province
Summary
Sales & Marketing Manager with extensive experience at Sanco Maldives Pvt Ltd, specializing in strategic planning and brand development. Proven ability to enhance customer engagement through effective social media marketing strategies. Established long-term partnerships while demonstrating leadership and adaptability in dynamic environments.
Overview
23
23
years of professional experience
1
1
Certification
Work History
SALES & MARKETING MANAGER
SANCO MALDIVES PVT LTD
Ma
04.2025 - Current
- Executed strategic marketing plans, increasing brand visibility and customer engagement.
- Led business development initiatives, securing new clients and expanding market reach.
- Cultivated strong client relationships, resulting in repeat business and long-term partnerships.
- Conducted targeted market research to identify trends and customer needs.
- Monitored sales performance metrics to drive continuous improvement and achieve revenue targets.
SALES & MARKETING MANAGER
LEMONGRASS GROUP PVT LTD
Male
09.2024 - 03.2025
- Managed marketing and sales operations for five restaurants including Lemongrass Mafannu and Seaview.
- Spearheaded launch of Lemongrass Food Delivery App, achieving over 50 daily orders within two months.
- Led social media marketing strategies to enhance customer reach and engagement.
- Created seasonal promotion campaigns and festival offers across multiple platforms.
- Developed strategic brand partnerships to drive growth and increase market presence.
- Engaged actively with community events and sponsorship opportunities.
- Assisted in content development for social media platforms, enhancing brand visibility.
- Negotiated vendor contracts to secure favorable terms and pricing.
SALES MANAGER - HORECA & RETAIL
MU STORE
Male
09.2023 - 09.2024
- Managed over 100 resort and hotel accounts within HORECA supply sector.
- Analyzed B2B sales growth by fostering strong supplier relationships.
- Launched local market promotions and pricing strategies for essential kitchen equipment.
- Drove 20% upsell through targeted marketing and cross-selling initiatives.
- Maintained accurate transaction records between customers and company representatives.
- Identified and developed new markets for products and services.
- Established relationships with key clients while nurturing existing customer base.
- Developed comprehensive sales plans, goals, strategies, and objectives to drive revenue growth.
MARKETING MANAGER
AVAS FOOD
Male
10.2019 - 12.2023
- Onboarded over 250 international and local restaurants to the delivery platform.
- Designed marketing campaigns and localized global strategies to enhance engagement.
- Established regional partnerships to expand market reach and collaboration.
- Launched digital campaigns for partner restaurants, increasing visibility and customer reach.
- Led strategic activations during COVID-19 pandemic to ensure continuity of services.
- Supervised a team of junior marketers in executing various projects.
- Analyzed market trends to identify potential opportunities for growth.
- Developed and implemented marketing plans for new products.
- Ensured compliance with all applicable laws related to advertising and promotions.
- Collaborated with internal teams on product launches and advertising strategies.
- Tracked and measured marketing outcomes including marketing activities, response, leads, sales, retention, and ROI.
- Produced ideas for promotional events or activities and organized them efficiently.
REGIONAL SALES & MARKETING MANAGER
SV DYNAMIC ORGANIZATION INDIA PVT LTD
Chennai
04.2008 - 12.2019
- Expanded operations from 0 to 5 cities (Chennai, Trichy, etc.).
- Built and trained a 250+ member sales and marketing team.
- Led marketing promotions, event activations, and territory expansion.
- Developed and implemented regional sales and marketing strategies to achieve revenue goals.
- Trained sales staff on product knowledge and sales techniques.
- Managed relationships with clients and partners in the region.
- Supervised sales strategy, training, team structure, and communication of regional sales program.
- Supported, trained and motivated team of professionals to consistently meet annual goals for sales and production.
RESTAURANT MANAGER & SUPERVISOR-Colombo & Male
DINEMORE
Male
12.2001 - 12.2007
- Supervised restaurant operations and ensured compliance with F&B standards.
- Managed inventory, staff scheduling, and budgeting for daily operations.
- Handled customer service, team training, and implemented promotional campaigns.
- Adhered to all health department regulations regarding food storage and preparation.
- Managed day-to-day operations of restaurant, including scheduling, budgeting, and inventory control.
Education
MBA - General
Imperial College of Business Studies
Sri Lanka01-2026
Hospitality Management
EREEDO Vacational Training Campus-Sri Lanka
Sri Lanka09-2019
Certification - Marketing Management
Orinsto Institute & Campus
Sri LankaSkills
- Social Media Marketing
- HORECA Sales Expertise
- Strategic Planning and Execution
- Communication and Multilingual Proficiency
- Customer relationship management
- Brand Building and Management
- Customer Engagement and Retention
- Problem-Solving and Crisis Management
- Adaptability and Trend Awareness
- Digital marketing
- Friendly, positive attitude
- Problem-solving
- Calm under pressure
- Organizational skills
- Leadership
Certification
- Diploma in Hospitality Management
- Restaurant and Bar Service Certification, SITHM – Sri Lanka
- NVQ. National Certificate
Languages
- English, Excellent
- Tamil, Native
- Sinhala, Proficient
- Dhivehi, Basic
Declaration
I hereby declare that all the information contained in this resume is in accordance with the facts or truths to my knowledge I take full responsibility for the correctness of the said information
Timeline
SALES & MARKETING MANAGER
SANCO MALDIVES PVT LTD
04.2025 - Current
SALES & MARKETING MANAGER
LEMONGRASS GROUP PVT LTD
09.2024 - 03.2025
SALES MANAGER - HORECA & RETAIL
MU STORE
09.2023 - 09.2024
MARKETING MANAGER
AVAS FOOD
10.2019 - 12.2023
REGIONAL SALES & MARKETING MANAGER
SV DYNAMIC ORGANIZATION INDIA PVT LTD
04.2008 - 12.2019
RESTAURANT MANAGER & SUPERVISOR-Colombo & Male
DINEMORE
12.2001 - 12.2007
MBA - General
Imperial College of Business Studies
Hospitality Management
EREEDO Vacational Training Campus-Sri Lanka
Certification - Marketing Management
Orinsto Institute & Campus
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